Built by someone who's lived it

Your coach.
Your plan.

Built by someone who's trained most of their life and got sick of coaches who weren't around when it mattered. Alex knows your plan, your goals, and won't let you forget them. Available 24/7. Remembers everything. No one-size-fits-all.

Start your first week → See how it works ↓
£34.99/month · Cancel anytime · No contracts
Harcie app — macros screen
The problem

Nobody's
watching.

Most people don't fail because they don't have a plan. They fail because nobody notices when it stops working. The scale stalls. Energy crashes. Gym performance drops. And nothing changes because nothing is tracking it.

The best coaches aren't just plan writers. They're behaviour managers who never stop paying attention. Harcie does the same thing — automatically.

Waiting hours — sometimes days

For your online coach to respond to a simple question. Meanwhile you're stuck, skipping sessions, and making your own bad decisions.

One-size-fits-all plans

Copy-pasted with your name on them. The same macros and exercises sent to every client. Nothing built around your body, your gym, your schedule.

Fitness apps that do nothing

They give you a calorie target and walk away. You do all the heavy lifting — logging, adjusting, researching. Where's the coaching?

Zero accountability

Nobody checks in. Nobody notices when you go quiet. Nobody catches the warning signs before they become a 3-week plateau or an injury.

How it works

Built around you.
Literally.

01
Your plan, ready before you've finished reading
Tell us your stats, your goal, your gym equipment, and when you train. While most coaches take days to send you something generic, Harcie builds your full meal plan, training programme, and supplement stack in minutes — before you've even finished the coach's first message.
02
Your coach, always on
Ask anything. Upload progress photos. Tell the coach you're injured, stressed, or struggling to hit protein. The coach responds directly and adjusts your plan on the spot if the data warrants it.
03
Check in. Plan adapts.
Every week you log your weight and biofeedback — energy, sleep, stress, gym performance. Harcie analyses the trend and adjusts automatically. Calories, carbs, training volume. Whatever the data says.
Why Harcie

Every other app
stops here.

Every other fitness app
✗Generates a plan once, never changes it
✗Doesn't know your biofeedback or energy levels
✗Can't modify your training if you're injured
✗No memory between sessions
✗Nobody notices when you go quiet
✗Generic plans not built around your gym
Harcie
✓Plan updates automatically every time data changes
✓Tracks 6 biofeedback metrics every week
✓Modifies specific training days around injuries
✓Remembers every check-in and conversation
✓Flags inactivity and reaches out directly
✓Built around your exact equipment and training times
What you get

Everything.
Included.

Training & rest day meal plans
Separate plans for training days and rest days, timed around when you actually train. 2 meal options per meal so you're never eating the same thing twice.
Full training programme
7-day programme built around your exact gym equipment. Feeder sets, working sets, tempo, RPE, form cues — the detail a human coach would give you.
24/7 coach access
Ask anything, any time. Upload progress photos for honest feedback. The coach tells you what needs improving — not just what you want to hear.
Weekly check-in & auto-adjust
Log weight, biofeedback, and photos weekly. If the data says something needs to change, it changes automatically. No manual edits. No waiting.
Supplement stack
Personalised supplement recommendations with exact dosages, timing, and direct product links to MyProtein and Amazon.
Weekly shopping list
Auto-generated from your meal plan in practical weekly quantities — "2kg chicken breast" not "200g per meal". Tick items off as you shop.
Why I built this

The coaching I
always wanted.

I've trained most of my life. Competed on stage. Stuck to meal plans when it was hard, showed up when I didn't want to, and learned everything I know from doing it — not reading about it. This is the coaching system I always wanted.

⏰
Always available, always updated
Message Alex at 2am. Ask about your shoulder. Request a meal swap. Get a straight answer in seconds — and if your plan needs to change, it changes immediately. No waiting. No delays.
🎯
Built specifically for you
Your macros, your gym equipment, your training times, your dietary preferences. Harcie builds everything from scratch around your exact situation — not a template with your name on it.
📈
Accountability built in
Weekly check-ins, auto-adjustment based on real data, and a coach that follows up if you go quiet. The system holds you accountable so you don't have to rely on willpower alone.
The reality

Human coaches cost £150–200/month — and are often slower and less responsive than they should be. Harcie gives you the same adaptive accountability for a fraction of that. Not a chatbot. A real coaching system that never stops paying attention.

How it actually works

Not a questionnaire.
A coaching relationship.

Other apps give you a plan once and forget you exist. Harcie remembers everything, adjusts based on what's actually happening, and is there when you need it.

01
It remembers everything
Tell Alex your knee is playing up on Monday. By Thursday's session it's already accounted for. You didn't have to tell it twice. Most apps start from zero every session — Harcie doesn't.
02
It adjusts to your actual data
Your weight stalled for two weeks. Alex lowers your calories and tells you exactly why — not a generic "try eating less." Your weekly check-in drives real changes to your plan, not vague encouragement.
03
It's there when you need it
Message at 11pm asking if you should train tomorrow on 4 hours sleep. You get a straight answer based on your history — not a booking link, not a waiting list. Just your coach, always on.
Pricing

One price.
Everything included.

A human online coach costs £150–200/month. Harcie gives you the same adaptive accountability at a fraction of the cost.

Monthly
£34.99 /month
 
per month · cancel anytime
  • Personalised meal plans (training + rest day)
  • Full 7-day training programme
  • Supplement stack with product links
  • Weekly shopping list
  • 24/7 AI coach with photo analysis
  • Weekly check-in with auto-adjustment
  • Food tracker with barcode scanning
  • Plan updates automatically — no manual edits
Start now →
Best value
Annual
£20.83 /month
Save over £169 per year
£249.99 billed annually · cancel anytime
  • Everything in Monthly
  • Best rate — locked in for the year
  • No lock-in — cancel any time, no questions
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Get in touch

Questions?
We're here.

Whether you have a question about your subscription, want to give feedback, or just want to know if Harcie is right for you — drop us a message and we'll get back to you.

We'll get back to you within 24 hours.

For people serious enough to do it

Built by someone
who's been there.

The coaching system I always wanted. Available 24/7. Remembers everything. Doesn't give everyone the same template. That's what I built.

Get started — £34.99/month →
No contracts · Cancel anytime · Plans ready in minutes